10 new Ducati models...

MCN
Usual bo**ocks

http://www.ducati.com/company/pr_eng_2443_0_price_sensitive_press_release_160108.pdf

http://www.ducati.com/company/ps_ita_1061_0_ducati_plan_2008-2010.pdf

Hot off the scanner by the look of it!

China here they come......

Just copied from my post on the DOC forum
I've set a reminder for release @ 10am today as I heard about this a while ago.

If you want to keep save the PDF's as the last plan dissapeared pdq.
Could only upload the first file as the second one is way too big.:comp2:
 
yup, 10 models over 3 years is what the plan is, they've done the molds for the new monster engine holding assemblies so will use them on more bikes ( copied the idea from Bimota), increase "dual" bikes from 15% to 30% of sales so expect a new scrambler and multi, off shore source and increase the P and A business to leverage the brand, oh how i love marketing speak and strengthen the dealer network with more stores.
 
"Please note that the diagrams and charts contained in the slides attached herewith are intended exclusively to indicate the expected trend and should not be considered as an accurate information in quantitative terms."

How I wish I could use that in my engineering work.
 
Survival

I suppose the current management are merely trying to keep the growth linearly upwards. It's like the grains of corn on the chess board scenario. I'm glad not to be one of them...
 
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